Official information request details
Please provide the total amount of spending on advertising in the past five financial years, by year, including financial year 2018/19 to date. For each year, please break this down into how much of each annual spend was used in each of the following categories:
- Facebook and Facebook-owned properties (Instagram, WhatsApp)
- Social media influencers
- Other social media (e.g. Snapchat)
- Search engine marketing (broken down by which search engine was used e.g. Google, Bing, Yahoo! etc)
- Other online advertising
- Television
- Radio, including podcasts
- Outdoor (e.g. billboards, buses)